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The Wizarding World of Harry Potter

Universal Resort Orlando / Scope: 20 Acres
Harry Potter Theme Park Design
Award Winning Theme Park Design
Theme Park Designer
Theme Park Exhibit Design
Epic Theme Park Designer
Immersive Theme Park Design
Attraction Design Company
Chick Russell & Company

Let Guests Step into the Magical World of Harry Potter

Chick Russell & Company was retained to write the concept scripts for attractions and live shows in this “theme park within a theme park.” We collaborated on writing the script for the main ride, Harry Potter and the Forbidden Journey. Mr. Russell also served as visual effects producer for Harry Potter and the Forbidden Journey, arranging the motion control media shoot with cast and crew of the Harry Potter films on the sets at Warner Brothers Studios near London.



“This all-new adventure combines a powerful story line with spectacular new technology that’s so effective guests will be completely immersed in the experience. Guests will feel things no one has ever felt inside a theme park attraction, move in ways no one has ever moved, experience film like no one else ever has, explore vast sets punctuated by amazing special effects – and have an adventure only possible in Harry Potter’s world.”
Wired Magazine
Harry Potter Conjures Comeback for Universal’s Parks
“The Wizarding World, based on J.K. Rowling’s books and Warner Bros.’ movies has already cast a spell on Universal’s theme-parks business. Since 2009, the year before the first one opened, annual attendance at the company’s parks has more than doubled to 43 million in total. Annual revenue grew 109% between 2010 and 2015 to $3.34 billion, and operating cash flow increased 148% to $1.46 billion.”
The Wall Street Journal

  • Wizarding World of Harry Potter:
    Thea Award for Outstanding Achievement
  • Harry Potter and the Forbidden Journey:
    Thea Award for Outstanding Achievement